Happy Birthday Bank of Baroda
Because
it is your first day we will not take money from you. This was a statement
expressed with equally pleasant face after I had sweet jalebies and phapda the
typical afternoon eats of Guajarati though it was not my typical food then.
Today
when I look back at the incident of 1979 in that small town of Navsari, where I
was sent on a training for branch banking the learning in banking is minimal
and on human values and relationship is vital. The client started humbly as a
tea vender having his shop on a push cart where except the kerosene everything
else was financed by the bank. When I went to the hotel he owned everything yet
recognized me as a newcomer and poured gratitude
and made me owe the relationship.
As I grew
in the bank I had witnessed more and more on ideal relationship of
banker-customer. The cashier of a small branch received a cheque issued
by the Principal of a school but without his signature. Both the school
and principal being reputed the cashier rushed to the telephone, managed
to catch the principal on phone after many attempts and confirmed about
issue of a cheque by him and paid the cheque without signature!! The
principal did visit the bank later to confirm the signature but a huge
reputation was saved by the cashier walking the extra mile than follow
the rulebook blindly.
The bank is now more than 100 years old, and the last two decades in the era of computers and net banking as also ATM. Mobile phones can also be used for banking but how well they would be used to
protect reputation is a mute point. The banker commanded a status in
the society to such an extent that he could fix reputations of customers
by the style of treatment. A temporary overdraft over phone request,
payments against clearing effects, or even a clean OD were reflection of
the status of an account holder.
It
is not the elite or the business class alone that benefited. Buffalo
loan, crop loan or in general rural banking literally catered to the
growth of people. While the first day experience of the hotel owner was a
lesson, the story of growth of a tea stall owners or a Photo copy
machine shop almost at every place the bank existed provided a sense of
pride and fulfillment on the silent yet effective role of the bank to
the growth of the society. The most gratifying incident was at Kanpur
where the Regional Head himself went around the city in biting cold
winter at midnight to identify borrowers who
were below poverty line and deserved a wollen blanket. The blanket
distribution and identification of borrowers under priority sector
lending were completed at the dead of night in the biting cold to ensure
genuineness of the poorest of the borrowers.
Today
is an era of address proof and ID proof. Almost four decades ago the
bank granting loan to the tea venders gave them identity and an address
to live in. Customers in the rural branches used to be upset with quick
disposal of their cheques as their intention was to spend time chatting
with the manager on his farms and products. Today chats are in the net
and the ATM by the very name is both automatic and machine. Technology
thus has speed without the soft touch of human relation. The bank today
gives loans for people with proof of consistent income to enrich their
wealth but the loan to an youngster for his first income and create
wealth needs to be continued. While the priority is competition and
earning of profit, the perenniel priority sector has only banks like
Bank of Baroda to look up to. The "generation next" in the bank would do this with added zeal if they understand the growth process of the bank in the non technology era. With that hope I wish on this
foundation day a very Happy Birth Day to the bank.
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